2025 Encryption Preview - Listen to what major investment institutions say (I)

Author: OKX Ventures, Bixin Ventures, ABCDE Capital, Foresight Ventures, BTX Capital

Compiled by: Scof, ChainCatcher

Editor's note:

At the beginning of the New Year, the global investment environment continues to change, and various emerging technologies and market trends continue to emerge. In this context, how investors formulate long-term strategies and how to evaluate and select investment projects has become a topic of widespread attention within and outside the Crypto industry.

In this regard, RootData and ChainCatcher hosted the interview, and invited many representative investment institutions including OKX Ventures, Bixin Ventures, ABCDE Capital, etc. to conduct in-depth discussions on investment trends and suggestions in 2025.

**********What are the investment strategies and optimistic tracks in

2025? What is the logic behind it?**

**[OKX

Ventures](https://www.rootdata.com/zh/Investors/detail/OKX%20Ventures?k=MTUy) :**

OKX Ventures will focus on promoting the deep integration of AI, RWA, stablecoins and emerging DeFi in 2025. As blockchain technology gradually matures, policy regulatory frameworks gradually become clear, and the global economy accelerates digital transformation, these areas will play a core role in promoting industry innovation and progress.

We will focus on supporting the dual breakthroughs of Ethereum technology and ecosystem, and continue to pay attention to the multi-chain ecosystem, including Bitcoin, Solana, Sui, as well as emerging public chains Monad and Berachain, and are committed to bringing blockchain infrastructure and application scenarios to blockchain infrastructure and application scenarios. More options and possibilities.

Specifically, we believe:

• The application of AI in blockchain will break through traditional boundaries and become the core driving force for innovation in various industries, especially in the combination of smart contracts, decentralized applications and AI agents.
• RWA will lead the diversification and compliance of blockchain assets, promote the digitalization of traditional assets and circulate in DeFi and other blockchain application scenarios. As the infrastructure of blockchain finance, stablecoins will determine the stability and liquidity of blockchain finance in the future.
• In the field of DeFi, we will focus on new liquidity models, modular architectures and more efficient cross-chain and user experience (UX) solutions to provide better services to global financial users.

For more 2025 industry forecasts and investment strategies, please check out our " OKX Ventures Annual Report: 60+ Project Layout and 14 Major Trends Forecast "

AI redefines the structure of the Internet economy

The combination of AI and blockchain is redefining the economic structure of the traditional Internet. The traditional model relies on a few Internet giants to control demand and content creators’ revenue through advertising or other means, and AI breaks this pattern. AI tools are now able to generate and summarize content, and users no longer need to click on links to visit content providers, which weakens the economic model of content creators.

However, AI itself cannot participate in market exchange independently, and it also lacks the ability to operate and manage resources independently. Blockchain can provide AI with a decentralized transaction and data management mechanism, especially when building AI Agents, blockchain provides it with a self-management infrastructure. For example, AI agents can trade through crypto wallets and become independent market participants, thereby promoting the role of AI in DeFi and other distributed networks. More than 80% of DeFi transactions in the future may be completed by the AI ​​Agent.

The global AI agent market is expected to reach US$1.81 trillion by 2030, which will contribute about US$16 trillion to global GDP. The autonomy of AI Agent is an important direction for current technological development. Traditional AI exists more as an auxiliary tool, but with the advancement of technology, AI is gradually transforming into a "agent" role and has more independent decision-making and actions. For example, a decentralized AI chatbot will build its own fan base through decentralized social media, generate revenue, and manage its assets in cryptocurrency. Going further, these AI agents can become truly independent business entities, creating unprecedented value.

As the technology matures, AI agents will also be able to better manage infrastructure networks such as DePIN. The technical support behind it is the Trusted Execution Environment (TEE), which allows AI to operate independently and not be manipulated by human intervention. These agents are coordinated through consensus protocols for decentralized nodes to ensure that their activities and revenues are transparent and decentralized. The impact of AI technology on software development is also worthy of attention. As AI agents can efficiently generate code and automatically deploy, the cost of software development will drop significantly. This change will accelerate the innovation and popularization of blockchain applications, and more small projects can be started at a lower cost and iteratively optimized quickly.

AI infrastructure and AI frameworks such as interactions between multiple agents deserve long-term attention , and as AI agents become increasingly independent, how to ensure compliance and autonomy of their behavior will be a key indicator of their success. The current investment opportunities in the track are mainly reflected in the following aspects:

1. The automation of DeFi and AI

The current market size of DeFAI is about US$1 billion, which has huge room for development compared to DeFi's US$150 billion. AI will improve the efficiency of the DeFi market through smart contracts and automated trading strategies. Fields such as automated trading, risk management, liquidity allocation, etc. will become important directions in 2025. AI will enhance the trading algorithm of the DeFi platform to help the platform provide more accurate risk prediction and capital flow management.

AI will provide intelligent decision-making support for trading platforms such as DEX and derivatives by analyzing market dynamics, social media and on-chain data. By analyzing data on market sentiment, capital flow, opening interest, trading volume and other data in real time, we provide traders with an automated decentralized trading assistant. In addition, AI makes the wallet an intelligent and personalized transaction body besides asset storage tools. It can automatically optimize transaction routes, manage cross-chain bridges, reduce handling fees, monitor risks in real time, and prevent users from encountering potential fraud and bad projects. For example:

• Automated transactions of smart contracts : AI will analyze data such as capital rates, market fluctuations, etc., adjust trading strategies in real time, and further enhance market liquidity and trading efficiency.
• Risk Management System : By automatically managing transaction risks and user margin levels, we ensure that the DeFi platform remains stable during large-scale transactions and volatility. Provide users with data analysis and advice before and after transactions to help make smarter decisions in complex markets and improve trading skills.
• Agent to Agent Payment: Future AI wallets and decentralized applications will be able to operate across chains. AI can optimize cross-chain transactions, asset management and risk control, making the payment experience of users and enterprises smoother. With the gradual relaxation of stablecoin supervision, the "interoperable payment" of AI agents will become a norm.

2. Decentralized AI economy, coordination and governance

As the PMF of agents is gradually found, multi-agent cluster intelligence (swarm) and collaboration layer will gain more attention, promote collaboration between more agents, and form a proxy-agent economy. As more AI agents enter the decentralized economic system, how to coordinate the interaction between agents and establish an effective market mechanism will be an important highlight of future development.

• Decentralized AI governance model : AI will help DAO manage proposals and voting more efficiently through real-time data analysis support, making decisions more intelligent and considering more variables. In the future, AI may become the governance subject of DAO, provide data-based decision-making, gradually replace the traditional voting mechanism, and promote the transformation of DAO into an AI-centered autonomous organization.
• Training and reasoning experiments : With the advancement of technologies such as model distillation, the AI ​​training platform will realize the decentralization of data sharing and model training and reasoning through blockchain. Through the improvement of coordination and incentive mechanisms, community members can jointly contribute data and computing resources to promote efficient and accessible AI models to operate on edge devices and mobile devices, further improving productivity.

From the user's perspective, as these agents become more autonomous, an agent-led workflow will eventually form, which can automatically handle tasks and greatly improve productivity. Agents will begin to use each other's services to create the desired results for users through these services and interactions, thus solving the problem of fragmentation among AI agents.

3. Reverse Challenge and Risk Management

The AI ​​Agent will be active in protocol governance, face risks such as smart contract vulnerabilities, malicious attacks, technical errors, and may occur the first AI-driven governance attack. Deep forgery attacks have increased in the past year, and are expected to increase by 50% to 60% in the future, security AI agents will find PMFs, and trusted execution environments (TEEs) will grow or a hundredfold:

• Smart contract security : AI-driven static analysis tools will automatically identify potential vulnerabilities in smart contracts, especially in codes such as Solidity or Rust, improving developers' repair efficiency.
• Defensive AI : AI can not only detect attacks, but also enhance defense capabilities through real-time red team testing and vulnerability repair, promoting the safe operation of decentralized projects and protocols.
• Intelligent authentication/DID: AI analyzes multi-dimensional user data and provides intelligent authentication services to ensure that user privacy in decentralized environments is effectively protected and solves the "Proof of Personality" (PoH/PoP) problem.
• Privacy Computing and Data: Unique data sources will become scarce resources and the data market will grow explosively. AI will improve the efficiency of privacy computing, especially in encrypted computing and zero-knowledge proof technology, ensuring data privacy while providing efficient computing and data analysis.

RWA, Stablecoins and New DeFi

As of the end of 2024, the total market value of on-chain tokenized assets has exceeded US$14 billion, and Ethereum accounts for nearly 80% of the market share, becoming the core driving force for the development of this field. RWA already accounts for more than 20% of Ethereum assets (mainly high-credit rating debt instruments such as U.S. Treasury bonds). With the standardization of macroeconomic policies and regulations, more and more traditional financial assets have been transferred to the chain, which not only brings higher yields, but also promotes the further maturity of DeFi.

RWA's on-chain is a key strategic direction. Large-scale asset management companies have realized that by up-chaining the asset, they can obtain lower issuance and maintenance costs while increasing the accessibility of assets. As more traditional assets enter the chain, the DeFi protocol is expected to gradually replace the existing financial infrastructure and form a brand new and decentralized financial system.

The on-chainization of traditional financial assets will generate "capital outflow". For a long time, DeFi has mainly relied on the circulating flow of endogenous capital, such as on-chain lending or DEX transactions made through platforms such as Maker and Aave. However, most of these capitals come from crypto-native assets and are highly reflective (i.e., when the market rises or falls, capital will enter and exit quickly).

RWA-related on-chain activities are expected to bring in more than $100 billion per year. The addition of RWA has brought external capital from the traditional financial markets to DeFi. This kind of capital injection can not only improve the liquidity and stability of DeFi, but also provide support for the diversification of DeFi. Especially in the fields of lending, trading, asset management, etc., the on-chainization of traditional assets can significantly reduce market volatility, improve the predictability and stability of financial products, and thus attract more institutional investors to participate. The tokenized treasury bond market has become a core component of the on-chain DeFi ecosystem, with locked positions exceeding US$3 billion, accounting for 21.38% of the total RWA market value. We are particularly concerned about the diversified application of RWA including stablecoins in DeFi, providing stable liquidity and risk management tools for tokenized RWA:

1. Payment and settlement roles of stablecoins

Stablecoins are no longer pure value storage tools in the DeFi ecosystem, and their roles are gradually expanded to the core level of payment and settlement. As the global financial system transforms to digitalization, traditional financial service providers and payment platforms have begun to actively embrace blockchain technology. Stablecoins, as cross-chain payment tool, have become global payments due to their programmability, low transaction costs and high liquidity. A part of the system that cannot be ignored. OKX Ventures focuses on the following dimensions:

• Network distribution and penetration : The value of stablecoins lies in their wide range of usage scenarios and cross-industry ecological penetration. Merchants and users' participation directly affects the liquidity and market demand of stablecoins. Therefore, we particularly value projects that can achieve large-scale applications and cross-industry cooperation, such as stablecoin solutions that support cross-border payments, supply chain finance and other scenarios. We not only look at industry leaders such as Circle and Tether, but also focus on how emerging projects can expand their market share through innovative network distribution mechanisms and accelerate their implementation in emerging markets.
• Compliance and infrastructure construction : As the financial regulatory frameworks of countries around the world gradually improve, compliance has become a key factor in whether stablecoins can continue to grow. We focus on stablecoin projects that can operate under the legal framework of multiple countries around the world and conduct in-depth assessments of their investment in compliance infrastructure. In addition, a "stablecoin-as-a-service" platform with complete cross-chain payment support and compliance may become a core component of future financial network infrastructure.
• Innovative application of stablecoins : The application of stablecoins is not limited to the traditional payment field, but also shows great potential in the fields of lending, derivative transactions, cross-border remittances, etc. We are particularly concerned with projects that can bring about market change through innovative applications in the segment, especially in emerging economies and untapped markets.

2. RWA and DeFi platformization

Protocols such as Uniswap and Morpho are gradually developing from a single protocol service to platformization, allowing stablecoins and other assets to flow efficiently, further promoting the scale of DeFi. The DeFi protocol can provide more flexible liquidity and customized financial products, which not only provides more innovation space for DeFi application developers, but also brings more opportunities for the issuance and application of RWA assets including stablecoins. Here are a few key trends and opportunities:

• Cross-chain and asset integration : DeFi protocols that support RWA cross-chain liquidity and integration are becoming an important player in the market. The new protocol enables smarter risk management by introducing AI technology, including automatic risk assessment, asset repricing and dynamic adjustment of lending interest rates, thereby ensuring market liquidity and asset security. At the same time, AI Agent will become the core role of multi-chain verification networks, providing support for the popularization and efficiency of DeFi.
• BTCFi: As Bitcoin hits a new high, institutions and regulators continue to gain interest in it, creating opportunities for Bitcoin’s new breakthroughs in DeFi applications. The penetration rate of Bitcoin DeFi is only 3% of its total asset value, and it is possible to achieve a hundredfold growth in the future. The market has strong demand for Bitcoin returns, and Bitcoin staking ETFs may also be favored.
• Platform Modularity : DeFi is developing from a single protocol service to a modular platform, similar to the path of traditional SaaS platforms. By dismantling the functions into independent, composable modules, the DeFi platform can provide shared liquidity, making capital allocation more efficient; provide developers with flexible customization capabilities, such as creating personalized lending agreements or exchanges; and through openness APIs and tools lower the development barriers and attract more participants.

As traditional assets gradually enter the DeFi protocol, especially with the help of stablecoins, the boundary between traditional financial markets and DeFi will gradually blur. The DeFi protocol can provide RWA with more efficient financial services such as lending, clearing, and insurance. RWA, with high-rated assets as the core, will become the "engine" of the DeFi market, driving the doubler of market size and liquidity.

**[Bixin

Ventures](https://www.rootdata.com/zh/Investors/detail/Bixin%20Ventures?k=MjI4) :**

Investment strategies for 2025

Our Bixin Ventures investment strategy in 2025 will revolve around the following points:

1. Empower after investment and "work" for the invested projects

Bixin Ventures has invested in more than 100 projects in the past few years, and we provide more support for projects with potential, such as white paper consultation and revision, reference for similar projects, track research, competitor research, and media resources introduction. , write investment research articles, introduce exchanges and other VC institutions. We not only provide funds, but also "work" to the entrepreneurial team to help the project grow better.

2. Pay attention to exit and ensure that the investment funds return

Last year, the Federal Reserve started a cycle of interest rate cuts, injecting liquidity into markets around the world. At the same time, with the coming of the Trump team that supports Crypto, we believe that there will be successive positive policies, such as Bitcoin reserves, stablecoin support bills, etc.

The above provide good external conditions for the exit of the project. Therefore, we believe that 2025 is a good year for exit. Only when funds exit smoothly can more projects be helped in the future.

3. Focus on the secondary market and some potential tracks

In 2025, in terms of investment in the primary market, the withdrawal cycle, rhythm and rotation of different industries will be taken into account. We will be more cautious and pay attention to some potential tracks, not limited to the Web3 industry, but also the artificial intelligence and biomedicine in traditional Web2, and hedge the investment cycle by introducing different industries.

At the same time, we will also pay attention to some opportunities in the secondary market, such as AI-related infrastructure and applications, DeFi categories (including Lending, DEX, Restaking, LST, LRT, etc.), American politics-related tokens, etc.

Promising track

1. Artificial Intelligence (Web2)

As algorithms and data gradually mature, we usher in the singularity of development. We believe that the time for AI to empower traditional industries is gradually ripe, such as in the field of intelligent driving, military industry, efficiency software and other sectors, which are nurturing huge investments. Chance

2. Biomedicine

The application of AI in the field of biomedicine can promote the development of the industry, such as cancer screening, image recognition, new drug research and development, etc. We believe that the support of AI will bring many opportunities.

3. The combination of artificial intelligence and blockchain

The intelligence of AI combined with blockchain asset tokenization and liquidity can generate many opportunities. We focus on infrastructure related to AI, such as L1 with AI narrative, AI computing power network, data, and related Applications, including AI Agent, Agent development framework, AI+DeFi, AI+game, AI+social, etc.

4. Stablecoin-related applications, RWA

As Trump and his team take office, changing their previous vague or even oppose Crypto, many policies that will be beneficial to Crypto will be introduced, which will promote the development of stablecoins, RWA and other tracks.

5. DEX

With the emergence of Hyperliquid, it has gradually proved that optimizing the underlying public chain and developing decentralized DEX is a feasible path. Compared with CEX subject to regulatory bills in various countries, DEX, including Spot and Perp, can naturally reach corners of the world and have a higher ceiling.

6. game

Although the gaming sector is currently neglected, it can allow more users to enter the Web3 industry, which itself can promote Mass Adoption, so it has potential.

**[ABCDE

Capital](https://www.rootdata.com/zh/Investors/detail/ABCDE%20Capital?k=MzEx) , research partner, Lao Bai**

The logic is very simple. AI is the biggest narrative, both inside and outside the circle. Although the first wave of AI Framework and Agent are still too simple and the bubble has burst a lot, the next generation is more effective in Defi or other tracks. There must be opportunities for intelligent Agents and various major categories of infrastructure and applications such as collaboration, communication, cross-verification, transaction, and governance.

ETH recently proposed the concept of Native Rollup, which is very novel and should be helpful for the empowerment and expansion of ETH L1. Solana's hardware acceleration, Magicblock, Soon and other extension execution layers, FireDancer's new client, etc. are also likely to be It will bring some opportunities for infrastructure construction in Solana

RWA is because Trump came to power, and there will be more policy support for the purchase and support of WLFI and AAVE, Link, ENA and other tokens.

**[Foresight

Ventures](https://www.rootdata.com/zh/Investors/detail/Foresight%20Ventures?k=MTk1) , co-founder**

Our investment strategy has not changed. Explore disruptive innovations with long-term value. By subdividing it down, we hope to find a business model that solves large markets and large demands in innovative ways; technological changes to improve production efficiency; and tokenomics that change production relations.

If we talk about the track in detail, I think the infrastructure linking defi and tradfi, innovative products or advantageous channels of crypto payment will be the theme of this year. crypto ai We will become cautious because it is currently showing overheating and we must be vigilant about following the trend and starting a business.

[BTX

Capital](https://www.rootdata.com/zh/Investors/detail/BTX%20Capital?k=NTgw)

In 2025, BTX Capital's investment strategy will focus on three core areas: AI-driven blockchain applications, the scale implementation of RWA, and the breakthrough in the next generation of blockchain infrastructure.

The logic of choosing these tracks is that they are at the intersection of technology maturity, market demand explosion and regulatory framework improvement, and have long-term growth potential and short-term feasibility.

(1) The deep integration of AI and blockchain

We believe that the combination of AI and blockchain will release value far beyond a single technology. AI can optimize the efficiency and decision-making capabilities of blockchain. At the same time, blockchain provides AI with data credibility guarantees. We will pay special attention to teams that have already verified the effect in actual scenarios.

(2) RWA application scale implementation

The core value of RWA lies in combining traditional assets with the transparency and liquidity of blockchain. We are optimistic about two types of opportunities: one is the on-chain mapping of standardized assets, which have high liquidity and clear compliance paths; the other is the securitization innovation of non-standard assets. Overall, we focus on innovative solutions that can break through barriers to compliance and market access. A successful RWA program must have the ability to prove its compliance.

(3) Upgrade and popularization of blockchain infrastructure

As the user scale increases, infrastructure availability will become the focus of competition. We focus on three directions: First, modular architecture, achieving high performance and low cost through layered design; second, user experience innovation; third, cross-chain interoperability, ensuring that assets and data can be seamless in the multi-chain ecosystem circulation.

**What suggestions can you share for projects planned to finance in

2025?**

**[OKX

Ventures](https://www.rootdata.com/zh/Investors/detail/OKX%20Ventures?k=MTUy) :**

In 2025, financial tools and new structures for crypto financing continue to emerge, and community-driven ICO platforms like Echo also bring more opportunities for innovation to founders. The first suggestion: Use AI, become a tacit partner with AI as soon as possible, and make full use of the potential of AI to accelerate decision-making and iteration. Others:

1. Focus on solving specific problems and quickly launch MVP
   Don't target the huge market from the beginning. In the early stages, the most important thing is to focus on solving a small but specific problem. You can find pain points by using the product yourself and reaching real users, paying attention to a small group of core users, and deeply understanding the needs of users. This will enable the product to iterate more efficiently and avoid interference caused by market complexity. Launch your product early, collect user feedback and verify core assumptions, and avoid wasting time on over-planning and over-building.

2. Starting from products and users, avoid over-reliance on financing <br style="font-size: inherit; font-family: PingFang SC,Helvetica Neue,Helvetica,Arial,Hiragino Sans GB,Heiti SC,Microsoft Ya Hei, WenQuanYi Micro Hei,sans -serif;">If it's the founder who has entered the crypto field for the first time, don't be too obsessed with the speed of financing. What really matters is the product and user experience. Many times, the core competitiveness of a product comes from user feedback and reputation, especially high-quality users, which is the best marketing channel. Therefore, do not over-inflate the functions of the product or the scale of the community in order to pursue financing. Only by maintaining the simplicity and focus of the product, and continuously iterate and optimize it, can we truly win the market.

3. Token design should be pragmatic, don 't over-hype it at the beginning <br style="font-size: inherit; font-family: PingFang SC,Helvetica Neue,Helvetica,Arial,Hiragino Sans GB,Heiti SC,Microsof t YaHei, WenQuanYi Micro Hei, sans-serif;">Many teams pay too much attention to maximizing liquidity and short-term prices when issuing tokens, and often ignore long-term community construction. Starting with a reasonable market value and providing practical incentives for coin holders, we must support the value of tokens through actual use scenarios and good product experience.

4. Focus on developer ecology and community construction <br style="font-size: inherit; font-family: PingFang SC,Helvetica Neue,Helvetica,Arial,Hiragino Sans GB,Heiti SC,Microsoft YaHei, WenQuanYi Micro Hei,sans-serif; ">Focus on the construction of a healthy developer ecosystem and community, rather than maintaining face on social media through "fake activity". Choosing a stable and sustainable ecosystem for construction is more important than simply pursuing short-term market popularity. The long-term construction capabilities of the team and the community, whether there is good developer support, and whether there is systematic technology and financial investment to promote the growth of the project. True support for the developer community can help projects increase value and trust.

5. Focus on business models <br style="font-size: inherit; font-family: PingFang SC,Helvetica Neue,Helvetica,Arial,Hiragino Sans GB,Heiti SC,Microsoft YaHei,WenQuanY i Micro Hei,sans-serif;">Business Model Clarity is important in attracting investment. Once the product has a stable user base, it should start developing commercialization paths to ensure a continuous source of revenue. Whether it is through transaction fees, value-added functions, or token sales, find a business model that can cope with market volatility and economic cycles. And continuously optimize marketing strategies, product functions and resource allocation based on growth data to ensure that the business model can operate stably in different market environments.

**[Bixin

Ventures](https://www.rootdata.com/zh/Investors/detail/Bixin%20Ventures?k=MjI4) :**

1. Find the right track with potential

Big fish grow in the river, and it is crucial to choose a high-potential track. A high-potential track will attract a large number of entrepreneurs and funds to enter, form potential energy, and bring more opportunities. It is difficult to make big projects on small tracks.

2. Benchmarking and taking advantage of the situation

Find the best projects done in this track, do more research and analysis, find the highlights and shortcomings of "it", then use creativity to improve their shortcomings while inheriting their strengths, and then We will vigorously promote the improvement points.

3. Spend more time finding the right person

Based on the core abilities required for the project to be done, then compare them with the existing team's abilities, find the missing abilities, and then find the corresponding person. In the process, we should not only pay attention to its own professional ability, but also pay attention to its soft dimensions such as creativity, mission, passion, and concentration.

**[ABCDE

Capital](https://www.rootdata.com/zh/Investors/detail/ABCDE%20Capital?k=MzEx) , research partner, Lao Bai**

Control the financing amount and Burnrate. The market no longer pays for the previous high-financing and high FDV. It needs to raise money + survive under the premise of relatively low FDV.

Focusing on the core or surroundings of the main track and narrative, we strive to make projects with real users and real revenue. Last year, HyperLiquid, PumpFun, Kaito, and GMGN were all good learning objects.

If the track is very curly, you might as well jump out of the current track and think about it from a different perspective. For example, when everyone is placing Ai Agent or Framework, you can try to jump out and see what "water-selling business" is there for the Agent when thousands of Agents exist in the next year, such as Agent Shared memory layer, communication layer, collaboration layer and other directions.

**[Foresight

Ventures](https://www.rootdata.com/zh/Investors/detail/Foresight%20Ventures?k=MTk1) , co-founder**

I think the community is becoming more and more important, and the financing structure needs innovation, and the allocation changes are made between institutions, kols, and communities, such as giving more quotas to kols and communities. But it should be noted that no matter who it is, if he is unwilling to lock his position, he must not be your believer. Entrepreneurs also need to do enough work to make the community believe in your long-term value. It is not difficult to form an effective community by relying solely on discounts or gifts tokens.

**[BTX

Capital](https://www.rootdata.com/zh/Investors/detail/BTX%20Capital?k=NTgw)**

For projects planned to raise funds in 2025, BTX Capital recommends building competitiveness from the following four aspects:

(1) Clarify the value proposition: Ensure that the project's core innovation matches market demand and can clearly convey the value proposition. At the same time, avoid empty "subversive narratives" and focus on quantifiable improvements.

(2) Design a phased milestone system

Break down the long-term vision into a short-term goal that is executable. Prepare complete information: including financial models, market analysis and technical roadmap to demonstrate project execution capabilities and prospects; at the same time, set up a risk buffer mechanism, such as reserve 20% of funds to deal with extreme market fluctuations.

(3) Pay attention to long-term potential. Find differentiated niches

Investors focus on sustainable growth models, so projects need to show long-term competitiveness and differentiated advantages. In addition, synergies with strategic partners need to be demonstrated, such as technology integration plans for infrastructure projects and mainstream public chains.

(4) Establish strong industry connections and transparent project operations

Actively participate in industry activities and build trust and awareness with potential investors and partners. At the same time, trust is enhanced by regularly disclosing verifiable data on the chain (such as TVL, user growth curve, protocol revenue).

The success in 2025 will belong to those projects that balance technology depth, compliance capabilities and user value. No matter which track, the core is to solve real pain points and continuously verify feasibility through phased results.