“TikTok refugees” capture Xiaohongshu, Meme is the greatest cultural common denominator

Author: Wenser, Odaily Planet Daily

On January 20, Trump is about to take office as President of the United States, and there is news that the TikTok ban will also take effect this Sunday. As a result, the most amazing "cyber immigration" of the year has begun - countless American TikTok users rushed to the Xiaohongshu APP, helping it become the number one download list in the US AppStore.

When the "TikTok refugee wave" hit, Meme coins, which were the most responsive, were naturally not absent. The market value of the Meme coin of the same name based on the classic Little Red Book character momo once exceeded US$10 million, which made people call it "splashing the sky." His wealth was not only given to Xiaohongshu, but also to people in the currency circle."

Odaily Planet Daily will introduce TikTok users’ entry into Xiaohongshu and related Meme coins in this article for readers’ reference. Note: This article is only for sharing news and does not constitute investment advice. Please choose investment targets carefully, DYOR.

When I woke up, TikTok refugees became “my netizens”?

This morning, many people opened the Xiaohongshu APP and suddenly discovered: Why did there suddenly appear some content from foreign netizens on the timeline?

Most of these foreign netizens call themselves "TikTok Refugee", saying that due to the impact of the TikTok ban, they had no choice but to switch from TikTok in the United States to the Xiaohongshu APP that can also be downloaded in the United States, and they have integrated into this mainstream language like a fish in water. It is a Chinese social media platform. Taking a closer look, they are mainly divided into the following categories:

Meme is the biggest cultural common denominator: Ele.me is also playing

abstract, and using sacks to store memes has become a trend

After TikTok users entered Xiaohongshu, due to the influence of language differences, the easy-to-understand Meme became the best medium for them to communicate with Chinese users. Even the comment area was suspected of being played by the official side of the food delivery platform Ele.me, which was embarrassing. It's called "Dream Linkage".

Are you hungry: Have you eaten?

"Be honest, hand over the meme and put it in my sack——"

The foreigner burst into laughter

"Loyal cats, not afraid of difficulties——"

Be honest, you 're already being targeted. OK, sir.

Ask Me Anything: The first thing foreigners do when they come to

Xiaohongshu is to do an AMA

As more and more TikTok users enter, Chinese Internet users are increasingly curious about foreigners. In order to better communicate with Chinese netizens on Xiaohongshu, some foreigners have directly opened an "AMA". An open attitude of "I'm right here, you can ask whatever you want."

However, compared to being curious about foreigners, for some Chinese netizens, what may be more urgent is their own "English Reading Comprehension Test Paper." Some people even posted the questions directly and asked foreigners online to use their language advantages to help. Don't tell me, this trick really works. Someone actually posted an answer in the comment area, which is very impressive. As for the accuracy rate, only the parties involved know.

Someone actually posted an answer in the comment area, but I don’t know if it’s correct or not.

Since there are Chinese people asking foreigners English reading questions, there is also a scene that is contrary to Tiangang - foreigners asking Chinese math questions.

I 'm poor at math, you know

When in a native place, do as the Romans do: Foreigners also understand

Chinese memes

In addition to the well-known cat memes and dominant subject memes, foreigners have also learned many memes in the Chinese context at an extremely fast speed, such as——

Are you here to have sex?

"V me 50——"

KFC is expected to surpass McDonald 's and achieve greater success

Hot photo selfie stream: beautiful photos are the best tool to attract

fans

In addition to making jokes, self-introduction posts have also become "warm-up posts" for foreign netizens on Xiaohongshu. Many American TikTok users have used this to achieve rapid increase in followers, with tens of thousands of followers a day, attracting many Chinese The good-looking blogger couldn't help but grit his teeth secretly: "Sure enough, a foreign monk can recite sutras!"

TT refugees, explosive photos online

" Yuanfang, what do you think?"

Routine foreigners leaked: PDD, give me a knife

What's more, they regard foreigners as "new users of Pinduoduo" and bluntly say, "Unless I invite you, don't download the Pinduoduo APP." This makes foreigners have to shout, "Xiaohongshu has a lot of tricks, I I want to go back to the United States.”

Is PDD the biggest winner?

In addition to the above hilarious content, more importantly, due to the existence of recommendation algorithms, the more you click on similar content, more similar content will appear on your timeline. If you want to see more, there are many People are already searching for the hashtag #tiktokrefugee.

Meme coins are still the fastest trend vane: momo, yoyo, and Captain

Potato are all out

After "Xiaohongshu welcomes TikTok refugees" gradually attracted a lot of attention, the Meme coin, which has always been regarded as a "hot news vane", did not disappoint. Not only was it not absent, but there were also a few that were worth mentioning quickly. Due to space and time limitations, Odaily Planet Daily only summarizes a few representative Meme coins as follows:

momo: Xiaohongshu’s momo army has transformed into the best symbol

As a unique character on the Xiaohongshu platform, momo has previously triggered widespread discussions among Chinese Internet users. It was originally the default username for WeChat users to log in to the Xiaohongshu APP, and was later regarded by many netizens as "the best anonymous stealth character." Since then, a group of momos have emerged, active in the comment areas of various popular posts on Xiaohongshu. After foreigners poured into Xiaohongshu, this symbol has also been regarded as the best synonym for Meme coins - everyone is a momo. .

According to GMGN data, the current price of the momo token is temporarily reported at US$0.006, and the market value is temporarily reported at US$6 million. It had previously risen to around US$12 million.

momo token information

Captain Su: Xiaohongshu’s official mascot concept

In addition to momo, Captain Tu, the official mascot of Little Red Book, has also become one of the tickers of Meme coins.

According to GMGN data, the current price of $Tudian Captain is tentatively reported at around US$0.00008, and the market value is tentatively reported at around US$800,000.

Captain Potato Token Information

REDnote: Xiaohongshu Chengmei District Google search terms

In addition to the role of the platform, as the official name of Xiaohongshu, Rednote, briefly hit the Google hot list in the United States, the Meme coin REDnote of the same name also attracted a certain amount of market attention.

According to GMGN data, the current price of REDnote is temporarily reported at US$0.00079, and the market value is temporarily reported at around US$800,000.

Summary: Emotions become the biggest driving force on the Meme currency

track

When TikTok's US users had to seek new social media platforms due to the ban on "data security risks", they excluded Instagram, which had a "black history of leaking user privacy", and the X platform (formerly Twitter) controlled by Musk. Hamilton, an Internet celebrity with nearly 4 million fans on TikTok, sent a video sarcastically saying: "Don't you want the Chinese to have our very sensitive personal data? Then come to Xiaohongshu."

At this moment, emotions have become the best accelerant for cyber immigration and the largest attention engine in the Meme currency market.

Although they may be a mess after the emotional catharsis, those TikTok refugees will not care. After all, living in the present is what young people today pursue.